The official poster for the 24th Busan International Film Festival attracts public attentions with an intimate image where the festival guests seem to have seen it before. Reminding LED ‘Big Roof’ and ‘Small Roof’ of the Busan Cinema Center, where the Opening Ceremony is held, the poster highlights splendid colors of Asian flags integrated. In terms of representing flags of all nations as Asia all in one, the poster embodies a symbol of the Busan Cinema Center where films around the world are screened, and Busan International Film Festival’s fundamental objects on discovering new Asian films and seeking for the vision of Asian cinema by introducing them which have been kept since 1996.